Why are so many people’s marketing lists stale?
If your systems don’t talk to each other, you could be sending mixed messages to your potential customers and dissauding them from buying from you.
Marketing
QR codes are alive and well… in China
While they never caught on in the USA, QR codes are still going strong in parts of Asia, including China, where they are used by corporations and brands.
EduWeb 2013: A Web Yankee in King Marketing’s Court
I spoke at EduWeb about my experiences of transitioning from being the “web guy” to being in charge of more of the marketing at my institution.